About Us

Founded in 2014 by educator and visionary Dwayne Victory, The Faction NYC began as a cultural movement, curating events that brought people together joyous occasions & networking. 

World renowned musician Ryan Leslie 

In 2020, during a period that reshaped the world, The Faction pivotal transition from an events company to creating apparel that embodies fashion, culture, community & lifestyle.

Former NBA Player & Founder of Landspire Josh Childress

At the core of our identity lies the Balloon logo emblem which represents & encompasses celebration of life, everlasting ascension, individuality & foundation. More than a logo, it represents the spirit of those who rise above and stand apart.

Actor Quincy Chad from the critically acclaimed series 'SnowFall'

The Faction NYC defines itself through a blend of vintage inspiration & cultural authenticity. It's where vintage streetwear & luxury meets offering pieces that aren't just worn, but lived. With every creation we invite your to step into the world where fashion becomes lifestyle & culture.

Motivational Speaker 19 Keys

Rise Above The Ordinary, Inflate Your Fashion, Fashion Confidence Ascended, Wear Style Goes Up. Catch Your Balloons!

Sports Journalist Nick Wright of 'First Things First'